Repeat customer rate


Excellent customer reviews

01. The Brief

Spanish cleaning product specialists, Senorita Sparkles, took the decision to branch out into D2C sales and tasked Circulate with helping ensure this was a smooth, successful step in their companies history.

We were given the opportunity to launch the brand new D2C service and help grow this to become an integral part of their business.

02. Strategy

Blending our SEO and Paid Social expertise, we took this opportunity to make Senorita Sparkles the market leader when it comes to Spanish cleaning products.

Creating tailored content, optimising the website and subsidising this with carefully crafted Paid Social campaigns, we were able to get the new D2C offering off to a flying start with results that exceeded the clients’ expectations.

03. Results

Within just 3 short months, we were able to generate over 1000 transactions from brand new users, with a staggering repeat custom rate of over 20%, with no view of slowing down in the coming months.

Alongside this, we were able to help Senorita Sparkles secure over 270 glowing reviews from their customers, securing trust and assurance in their new market space.

“You’ve heard of Mrs Hinch now say Hola to Señorita Sparkles!

We are completely passionate about cleaning and believe these products are the most fabulous smelling and long lasting we’ve ever tried, and we’re so exited to bring them to you, from Spain to the UK.”

Senorita Sparkles