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September 2020 Google Algorithm Update

Whilst analysing client accounts in our automated tracking tools, the team at Circulate have noticed a degree of volatility in search engines results pages. Is this the early sign of a Google Search Algorithm update in September?

Naturally, we took to Google to find that the broader SEO community are also recognising fluctuations within ranking positions – particularly on mobile platforms. Certain individuals in the SEO landscape are noticing severe dips in website traffic; but for us, this isn’t the case.

After digging a little deeper into exactly what has changed following the update, it seems that Google is working harder to crawl and index fresh content.

Although the parameters of the potential September Google update are not yet clearly defined, this could cause a significant shift in organic ranking positions. If you have recently optimised your website’s pages with your targeted keywords and search terms, you are likely to see a positive impact from this potential Google update.

Team Circulate are closely monitoring the situation so we can provide more updates at a later stage. Keep a tab open on this page for more information.

Danny Daley

With over 15 years of experience in SEO and UX, Danny is the Founder and CEO of Circulate Digital. He has dedicated his career to helping businesses across various industries enhance their online visibility, improve user experiences, and achieve sustainable growth through search. Over the years, Danny has overseen search strategies for leading organisations such as the NHS, Octopus, and TUI, combining deep technical expertise with a strategic mindset to ensure measurable results. In his current role, Danny oversees both client strategy and agency direction. He collaborates closely with the Circulate team to provide high-quality SEO services while driving innovation within the agency. His focus is on creating strategies that not only improve search rankings but also lead to long-term revenue growth and a stronger digital presence. Danny says: “After more than 15 years in SEO and UX, I’ve witnessed the power of search when it is aligned with user needs and business goals. At Circulate, I have the opportunity to apply that experience every day, helping clients across industries dominate search results and grow with confidence.”