OCTOPUS
B2B SEO
267% increase in organic traffic to support brand awareness across the UK
Octopus Group is among the UK’s most innovative investment firms, operating across various sectors, including energy, healthcare, ventures, and property.
With a bold ambition to become a household name, they approached us to develop a search-led strategy aimed at boosting their digital presence and building brand recognition on a larger scale.
Our collaboration began with a comprehensive technical SEO audit of the Octopus Group website. We addressed key performance issues, including improving page speed, fixing crawl errors, and optimising content structure, to create a solid foundation for both organic growth.
Following the successful campaign performance, we were invited to support awareness for Octopus’s flagship High Growth Small Business event at the House of Lords. We produced creative content assets that were repurposed across post-event marketing collateral.
267%
Increase in organic users
47%
Increase in impressions
Academy.
Hosted by our founder, Danny Daley, the Born to Be Found SEO Academy gives ambitious brands and marketers a place to strengthen their understanding of search marketing in the ever-evolving world of AI.