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Keyword targeting.

Keyword targeting is a cornerstone of successful Google Ads search campaigns. We will identify and select specific keywords that are relevant to your brand, and products. By strategically incorporating these keywords into your ad campaigns, We help can reach your target audience when they search for specific terms relating to your brands.

Our effective keyword targeting helps maximise ad visibility, drive qualified traffic, and boost conversions, ensuring your ads appear to the right people at the right time for optimal results.

Location targeting.

We will ensure your budget is spent efficiently to maximise ROI for your business with frequent reviews and optimisations. To ensure we’re consistently pushing for the best results possible, we will review any current account builds and create a robust strategy to improve keyword coverage, campaign layout and ad copy to be optimally suited to Google’s preferences. For clear transparency of campaign progress, we’ll follow this up with completely transparent reporting on all metrics and results that relate directly to the targets set in the initial stages of our relationship.

Remarketing.

Through our remarketing as a Google ads agency, we enable brands to reconnect with users who have previously interacted with their website or mobile app. By using cookies, brands who partner with us can serve targeted ads to these past visitors as they browse other websites or use apps within the Google Display Network.

We aim to ensure that our remarketing campaigns are optimised to re-engage and remind potential customers of products or services, increasing brand awareness, driving conversions, and maximising return on ad spend.

Performance Max.

We will also utilise Performance Max within our strategy to combine the multiple campaign types, such as Search, Display, YouTube, and Discover, into a single cohesive campaign. Our Google ads services focus on optimising ad placements across various Google platforms so that your brand can reach a wider audience and maximise performance.

Multichannel targeting.

A big part of our audience targeting is through the utilisation of various online channels; whether it be through the Google Display Network, Shopping Ads, YouTube ads or search ads. Our PPC management team will construct a roadmap so that we have a clear strategy for optimal targeting designed to get the most out of your ad spend.

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Can I use Google Ads for ecommerce?

​​Using Google Ads for eCommerce offers numerous advantages. As an eCommerce brand, it provides greater reach to showcase your products to an audience actively searching for them.

Google Ads offers precise targeting options, ensuring ads are displayed to the right people at the right time, ensuring your ad spend it utilise optimally. Additionally, with features like remarketing and product listing ads, eCommerce brands can enhance their return on investment (ROI) when partnering with a Google ads marketing agency.

Why choose Circulate as your Google Ads agency?

Partnering with us as your Google Ads agency offers ensures you receive expertise that provides valuable ROI from an experienced team that’s worked with many brands.

With a team of seasoned professionals we will tailor strategies to your brand to maximise your ad performance and deliver exceptional results. We have a proven track record of driving targeted traffic, increasing conversions, and optimising ROI for brands that have partnered with us.

Our approach encompasses campaign planning, keyword targeting, ad optimisation, and detailed analytics, which ensures your brand achieves optimal success in the competitive landscape of Google Ads.

What makes Circulate different as a Google Ads agency?

We stand out as an Google ads agency due to our focus on understanding your brand and what your goals are. This enables us to be your remote team that’s committed to your success.

We are a team that combines extensive industry knowledge with cutting-edge technology, leveraging advanced data analytics to give exceptional results for our brand partners. Our transparent communication, proactive campaign management, and unwavering dedication to achieving superior outcomes allow us to stand out from other Google Ads agencies.

How quickly can you expect to see results from our Google Ads campaigns?

The speed at which you witness results from our Google Ads campaigns may vary based on a range of factors concerning your brand. Initial performance indicators start to emerge within a few days or weeks.

However, achieving significant outcomes requires continuous monitoring, optimisation, and fine-tuning over a longer period. Factors like campaign objectives, competition, ad quality, and budget allocation can influence the timeframe. We employ data-driven strategies to maximise efficiency and deliver noticeable results within a reasonable time frame.

How do you report on Google Ads campaigns?

Our reporting process aims to provide transparency and valuable data insights on your Google Ad campaigns. We utilise robust analytics tools to track key performance metrics such as impressions, clicks, conversions, and return on investment.

In our reports, we present the data in a user-friendly and digestible format, helping you to understand campaign performance, identify areas for improvement, and make informed decisions regarding ad spend.

With regular reporting and in-depth data analysis, we will keep you informed about the progress of your Google Ad campaigns and help you achieve your marketing goals effectively.

Do you offer other services?

We are a full-service Google ads agency, we provide a range of marketing services that can support your campaigns. Our services consist of:

SEO
PPC
Paid Social