No matter the goal of your online marketing, with the right expertise and attention to detail, SEO is a proven channel that can be adapted to exceed objectives. Whether you’re looking to increase leads, revenue, traffic, or any aspect of website performance, SEO is the perfect solution for ambitious brands looking for long-term growth.
MINGA LONDON
REVENUE INCREASED BY 205% WITH A +27% ROAS
THE BRIEF
Minga London tasked Circulate to audit existing activity across Meta Ads, Google Ads & TikTok Ads to identify opportunities in scaling the accounts.
The account structure had an over reliance on existing customer traffic and purchases. In addition, creative testing across the account was bottlenecked due to a plethora of creative being tested at once without a strategy to identify under/ top performing ones.
BRAND BUILDING
To enhance Minga London as a brand we restructured the account to drive incremental NCA without lowering overall account ROAS and highlighted key actions for success:
- Incorporated shopping to diversity the advertising profile on Meta
- Utilisation of Advantage+ shopping to push specific product categories
- Use of audience segmentation to have greater control of NCA
- Greater creative testing with review to understand growth
+140%
In media spend
+27%
Return on Ad spend
+205%
Increase in campaign revenue
“Since partnering with Circulate, we’ve seen nearly 100% growth, and we’re confident that this is just the beginning. Excited to see what we can achieve together in the future!”
João Leite | Founder of Minga London
If you’re looking for results like these then check out our full suite of digital marketing solutions.
Trusted by brands across the globe, our range of digital marketing services captivate audiences, generate clicks and drive conversions.
Pay Per Click
Circulate Digital are a Certified Google Partner PPC Agency that has delivered industry-leading campaigns for global brands time and time again. Our passionate digital ads team will consistently work hard to support your business goals and KPIs, keeping you updated on your progress.
Paid Social
Deciding which paid social agency to partner with is a big decision but we’re here to make that decision easier. By working with Circulate your brand gets access to our award-winning paid social team that has a strong track record of amazing results.
Data Insights
Data has become an integral part of our world today, especially for businesses within eCommerce. You want to understand how your customers interact with your site and products so that you can provide a great service. This is where data insights can be a great addition to your marketing process.
