SEO Agency
Rankings are the scoreboard, not the goal. We build the search visibility that turns into revenue.
Google handles over 70,000 searches every second. Being findable in the ones that matter to you is the cheapest growth you will buy.
What we build
The work that moves an organic ranking
Where you rank today
We map your current visibility first. The terms you already rank for, the ones you are losing to competitors, and the gap between where you show up and where your buyers are actually looking.
The keywords your buyers use
The full keyword universe for your business. Volume and difficulty show what is achievable, intent shows what is worth ranking for.
Mapping the SERP
A keyword is not a straight line to a click. We look at what actually appears for each term, from snippets and People Also Ask to AI Overviews and local packs, so we know what a page has to do to earn its place.
Pages that rank
That research feeds on-page structure, internal linking and content briefs. Every page answers a specific stage of intent and competes for the SERP features that stage triggers.
Technical foundations
Crawling, indexation, speed and structure, so the content you publish gets found, understood and ranked rather than quietly ignored.
Reporting that shows the business
A dashboard built around your goals and KPIs rather than the tool defaults, plus a dedicated account manager, weekly updates and monthly reporting.
Trusted by leading brands
What else we do
Search is bigger than one discipline
Technical SEO
Crawling, indexation and site speed sorted, so the pages you publish can actually be found and ranked.
AI search
Being the answer ChatGPT, Gemini and AI Overviews reach for, rather than the site they scroll past.
Conversion
Traffic is only half of it. We find where the money leaks out of the journey and fix the page, not the theory.
Digital PR
Stories the press actually wants, and the links and brand mentions that follow.
Data insights
Dashboards built around your goals rather than the tool’s defaults, so you can see what search is doing to the business.
Social search
Your buyers search TikTok, YouTube and Reddit before they reach Google. We make sure you turn up there too.
70,000 searches a second. Page two might as well not exist.
Organic search is still where most buying journeys begin. The value sits in a handful of terms your buyers actually use, and in being the result they click rather than the one they scroll past.
Your buyers don’t only search on Google
Google still drives most of the revenue for most businesses. It stopped being the only place a buying decision starts.
People ask ChatGPT, search inside TikTok and YouTube, and read Reddit threads long before they type your category into Google. The same foundations carry all of it: a site engines can crawl, content that answers the real question, and enough authority for the answer to be trusted.
That’s the job we take on as an SEO agency. One strategy across every surface your buyers use, measured on revenue rather than rankings alone.
Koibird
294%increase in ranking keywords
A London fashion brand with a curated edit and a small search footprint. We rebuilt the technical base and the category content together. Ranking keywords rose 294% and organic revenue rose 41%.
Why trust us with it
How we work, and what we will not claim
Every engagement opens with an audit, and the plan comes from what it finds rather than a template. That sounds obvious until you have sat through a pitch where the roadmap was written before anyone crawled the site. Koibird came to us wanting their fourth quarter to be their strongest, and the audit pointed at site speed, mobile usability and crawl efficiency before it pointed at content. Ranking keywords rose 294% and organic revenue 41%.
The person who audits your site is the person who does the work. Matt leads the search work, Jozef runs the day to day, and neither of them hands your account to someone junior once the contract is signed.
We will not promise a position. Nobody controls the results page, and a guaranteed number one is a sales line rather than a forecast. What you should expect from an SEO agency is a view of what is winnable, roughly when, and what it depends on. If the honest answer is that the term is owned by three marketplaces and you are not going to outrank them, we would rather say so in month one.
We do not run PPC or paid social, which means nothing in an SEO scope exists to justify spend somewhere else.
Frequently asked questions
Why use SEO?
Your website is the foundation for online growth, and your best competitors are already investing here. Done properly, SEO gives you a sustainable route to long term organic traffic, performance and conversions.
What makes Circulate different as an SEO agency?
We care about improving organic traffic, but we care more about improving your revenue. No fluffy figures to make ourselves look good, just real value, transparency and tangible results.
How quickly will I see SEO results?
Every website is different. We analyse yours top to bottom and prioritise the areas of the roadmap that will have the most impact on your business, so the fastest moving work happens first.
How do you report on SEO campaigns?
During onboarding we build a dashboard around your goals rather than a template, so the numbers on it are the ones you would actually report upstairs. Your account manager adds a weekly email, a monthly report and a scheduled call. Reporting starts in week four, not at the end of the first quarter.
How detailed are your SEO audits?
Amongst the most thorough you will see. We crawl the site, check it against Search Console and your analytics, and read the pages the way a buyer would. The output is a prioritised roadmap rather than a 200 point list, because knowing what to do first is the part that saves money.
What happens in the first 90 days?
Month one is audit, tracking and keyword mapping, so we know what’s broken and what’s worth chasing. Month two is the technical fixes and the first round of page work. Month three is content and authority building, once the pages can actually hold a ranking. You get reporting from week four, not at the end.
How do you decide which keywords to target?
By commercial value, not volume. We map terms to where they sit in your buying process, check what’s actually ranking for each one, and drop the terms where the results are all comparison sites or marketplaces you can’t outrank. What’s left is the list we work.
How much does SEO cost?
Retainers start from £3,000 a month. What sits inside that depends on the site: a technical rebuild costs more up front and less later, content-led programmes are steadier month to month. We’ll give you a scope with the hours against each workstream so you can see what you’re paying for.
Let’s look at your search visibility
Send us your domain and we’ll come back with where you rank, where you are losing to competitors, and what is worth fixing first, before you commit to anything.
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