No matter the goal of your online marketing, with the right expertise and attention to detail, SEO is a proven channel that can be adapted to exceed objectives. Whether you’re looking to increase leads, revenue, traffic, or any aspect of website performance, SEO is the perfect solution for ambitious brands looking for long-term growth.
NHS
Increasing PPC conversion rates by 256% within 3 months
THE BRIEF
Guy’s and St Thomas Hospital in London contacted Circulate to help them generate more leads for their Visiting Professional Programmes, as well as promoting their conferences and events.
On campaign kick-off, we implemented website analytics using Google Tag Manager to track specific events such as brochure downloads, enquiries and conference bookings.
Before this, the Trust had a restricted understanding of how the website performed, unable to attribute leads to their marketing source.
THE RESULTS
Working with a limited budget, we created hyper-specific Google Ad campaigns focused on exact regions and keywords.
This approach allowed us to maximise ROI by targeting only the most relevant audience segments, ensuring every click had a high chance of conversion.
By analysing performance data in real-time, we continually refined the campaigns, tweaking bids and ad copy to further improve efficiency. The result was a highly optimised strategy that delivered measurable results.
256%
Increase in conversion rate
If you’re looking for results like these then check out our full suite of digital marketing solutions.
Trusted by brands across the globe, our range of digital marketing services captivate audiences, generate clicks and drive conversions.
Pay Per Click
Circulate Digital are a Certified Google Partner PPC Agency that has delivered industry-leading campaigns for global brands time and time again. Our passionate digital ads team will consistently work hard to support your business goals and KPIs, keeping you updated on your progress.
Paid Social
Deciding which paid social agency to partner with is a big decision but we’re here to make that decision easier. By working with Circulate your brand gets access to our award-winning paid social team that has a strong track record of amazing results.
Data Insights
Data has become an integral part of our world today, especially for businesses within eCommerce. You want to understand how your customers interact with your site and products so that you can provide a great service. This is where data insights can be a great addition to your marketing process.
