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Find out more
Find out more

1. Pre-Migration Audit

Before anything changes, we will benchmark your current SEO performance and highlight areas that need attention. This includes:

  • Indexation, crawl and coverage status
  • ite speed and technical health
  • Mobile usability
  • Top-performing pages and keyword rankings
  • Internal linking and page hierarchy

This gives us a clear picture of what’s at stake and where we can make improvements.

2. Redirect Mapping

We create a complete 301 redirect map to preserve link equity, guide users to the right content, and avoid crawl errors. Every valuable page is mapped to a relevant new URL, protecting your organic performance.

3. Content and Structure Planning

We audit your existing content and help restructure your site in a way that makes sense for both users and search engines. You’ll know what to keep, improve, combine, or retire.

4. On-Page SEO and Metadata

We carry over and refine the key SEO signals that drive visibility:

  • Page titles and meta descriptions
  • Heading structure
  • Canonical tags and schema
  • Noindex rules, alt text and image data

We also ensure your new site structure supports future SEO growth.

5. Pre-Launch Checks

We run full QA before launch to make sure everything’s in order. That includes:

  • Redirect and crawl testing
  • Link checking
  • Indexability and robots.txt setup
  • Schema validation and on-page SEO
  • UX and mobile performance

6. Post-Launch Monitoring

After launch, we track:

  • Keyword and traffic trends
  • Indexation and crawl data
  • Errors or redirects are not working as expected
  • User journeys and conversion pathways

Any issues that appear post-launch are dealt with promptly to keep things on track.

B2B CASE STUDY
See case study

We lead with SEO

Migrations are not a side service, they’re a core part of our SEO practice. We bring technical excellence, commercial awareness and search insight to every migration project.

We’re platform-flexible

We’ve worked with every major CMS and eCommerce platform, from Shopify to custom builds. We tailor our approach to fit your setup, not the other way around.

We focus on results

We’re not interested in vanity metrics. Our goal is to protect and improve your visibility, conversions and bottom line.

We’re trusted by leading brands

From scaling SaaS brands to high-traffic eCommerce stores, our migration strategies are built around real business growth, not just technical checklists.

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What is a website migration?

A website migration involves major changes to your site, such as a new platform, domain, structure or design. Without SEO guidance, migrations can lead to traffic and ranking losses.

Will a migration impact my search performance?

It can, yes, especially if redirects are missed or SEO is ignored. That’s why we take a proactive approach to safeguard your rankings and performance.

How long does a website migration take?

Most take between 4 and 12 weeks, depending on complexity. We’ll give you a clear plan and schedule from day one.

What platforms do you work with?

We’ve delivered migrations for Shopify, WordPress, Webflow, Magento and more. We tailor our approach based on your website CMS and objectives.

Can you help if the migration has already started?

Yes. If you’re mid-project or have launched and noticed issues, we can audit your setup, identify the problems and get things back on track.

Do you offer ongoing SEO after the migration?

We do. Once your new site is live, we can continue to support your SEO strategy, helping you grow on a solid foundation.

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