Shopify SEO Agency
Shopify gives you a fast store and a rigid structure. We work inside both to get your products found. Fewer apps, faster pages, more sales. Book a free strategy session and a senior Shopify SEO expert will go through your store.
Shopify handles the plumbing and takes some decisions out of your hands. Duplicate collection URLs, thin product pages, apps that inject render blocking scripts, and a blog stuck on a fixed path. The wins come from knowing what the platform will let you change and what has to be worked around.
What we build
Collections are where most Shopify traffic is won. We map them to how people actually search, fix the duplicates that tags and filters create, and stop variant URLs competing with the parent product.
Canonicals on filtered and paginated URLs, crawl waste from collections/all, sitemap hygiene, and the redirect chains that build up as lines come and go.
Descriptions written for buyers and for search, specification detail that answers what people ask before buying, and structured data that earns the rich result.
Every app adds scripts. We audit what each one costs, remove what is not earning its place, and get Core Web Vitals to a state your theme can hold.
Buying guides, comparisons and support content that catch demand above the product page, mapped to collections so the internal links do real work.
Revenue by landing page, by collection and by query, so you can see which products organic search is actually selling.
One channel, seven parts
We define exactly who your search presence is built for, so every decision that follows is designed to attract people capable of engaging, converting and driving real business value.
When your audience moves from AI answers to deeper research, we make sure your brand dominates the traditional results page.
We build content around real questions and clear, authoritative answers, structured so AI models recognise, trust and recommend your brand.
Social Search makes your brand genuinely searchable and discoverable in the places modern audiences now turn to for answers, recommendations and inspiration.
Stories the press actually wants, and the links and brand mentions that follow, supporting SEO growth and long term brand value at the same time.
We analyse behaviour, remove friction and tighten your funnels so more visitors convert. Higher sales, higher ROI and a website that works as hard as your marketing.
A fast theme is not the same as a findable store.
Shopify will happily serve thousands of URLs nobody should be crawling, and duplicate the same product across three paths. Most of the work is deciding what should exist, then making sure only that gets indexed.
Plenty of stores run the same theme and the same apps. What separates them is architecture, content depth and the discipline to keep the catalogue tidy as it grows.
How we work
You get a named team, a plan with dates against it, and a monthly view of what changed and what it moved. Nothing is locked inside an agency dashboard: the work lives in your Shopify admin and your own analytics.
Yes, with caveats. It is fast, secure and handles the technical basics well. It is also rigid: URL structure, collection paths and blog paths are largely fixed, so the work goes into architecture, content and app discipline rather than platform tinkering.
Usually thin content, duplicate paths created by tags and filters, or a structure that mirrors your warehouse rather than how people search. All three are fixable.
They can. Each one adds scripts that load on every page, and several overlap. We audit what each app costs against what it earns and cut the rest.
Usually yes. Most of what matters is structure, content and app load rather than the theme itself. If the theme is the bottleneck we will tell you.
Yes. Moving to or from Shopify is a migration and we treat it as one, with a benchmark and a full redirect map before anything changes.
We scope every retainer to your site, so there’s no price list. Scope depends on catalogue size and how much content work the store needs.
Let’s look at your store. We’ll come back with what we would change first.


