Ecommerce SEO Agency
Product pages that get found and sell. Search built for a store, not a brochure.
When someone searches for what you sell, you need to be ahead of the competition and convincing the moment they land.
What we build
The work that moves a store up the results
Technical foundations
The framework that lets search engines crawl, understand and index your store. Site speed, structured data, mobile performance and Core Web Vitals, all pointed at organic visibility.
Product and category pages
Metadata, headings, internal linking and site architecture tuned so your categories and products carry topical relevance instead of competing with each other.
Content that converts
Content built for your audience and for intent together. Every page designed to rank for the right terms, attract qualified visitors and turn them into orders.
Trust and authority
Strategic link acquisition and digital PR that earns attention from sources worth having, strengthening the trust signals that matter in traditional search and in AI answers.
International SEO
A structured approach to multiple markets, so your brand stays visible and competitive wherever you sell rather than only where you started.
Search innovation and AI
Answer Engine and Generative Engine Optimisation, so your products stay visible across AI-driven platforms, voice search and whatever the next surface turns out to be.
Trusted by leading brands
What else we do
Search is bigger than one discipline
Organic SEO
Keywords that map to money, pages that deserve to rank, and links that earn their place.
AI search
Being the answer ChatGPT, Gemini and AI Overviews reach for, rather than the site they scroll past.
Conversion
Traffic is only half of it. We find where the money leaks out of the journey and fix the page, not the theory.
Digital PR
Stories the press actually wants, and the links and brand mentions that follow.
Data insights
Dashboards built around your goals rather than the tool’s defaults, so you can see what search is doing to the business.
Social search
Your buyers search TikTok, YouTube and Reddit before they reach Google. We make sure you turn up there too.
Rising ad costs are not a strategy.
Paid gets more expensive every year and the competition keeps tightening. Organic balances the acquisition mix so traffic and sales hold up on the months when budget does not.
How people find products is changing
AI Overviews and assistant-led shopping are moving the discovery step away from the results page. The brands that keep turning up are the ones whose product data, content and authority are legible to a machine.
We structure product and category data so it can be read and quoted, and build the trust signals that decide which brands get named when a buyer asks for a recommendation.
That work sits alongside the rankings and traffic you already measure, not instead of them.
AYM
251%increase on a previous sales record
AYM Studio set out to beat their own Black Friday record. We built organic momentum ahead of the event with SEO led landing pages and teasers capturing pre-sale sign-ups, then gave those sign-ups 24 hour VIP access through on-site gating.
Frequently asked questions
What does an ecommerce SEO agency do?
Grows visibility and revenue through organic search. That means site structure, product and category page optimisation, content strategy, technical SEO and authority building, all pointed at traffic that converts into sales.
How long does it take to see results?
Most brands see early movement within three to four months, with stronger and more consistent growth from month six. As the site gains authority the results accelerate and hold.
What platforms do you work with?
Shopify, Magento, WooCommerce, BigCommerce and bespoke builds. The platform changes what is easy and what needs a developer, not the strategy. Where a platform makes something genuinely hard, such as Shopify’s fixed URL structure, we will tell you what the workaround costs before you commit to it.
How long does ecommerce SEO take to pay back?
Technical fixes can move revenue inside a quarter. Category and product page work usually takes three to six months to compound, and the gains keep building because you are not renting the visibility.
How do AI and generative search affect ecommerce SEO?
AI results answer the comparison question before anyone reaches your site, so the click you used to get from a listicle now goes to whoever the model quotes. Structured product data, category pages that actually explain the choice, and real authority are what get you quoted. Thin product copy scraped from the manufacturer will not.
Should we fix category pages or product pages first?
Categories, almost always. They target the terms with volume, they hold their rankings when individual products come and go, and they pass authority down to the products beneath them. Product pages are worth the effort once the categories above them are ranking.
What do you do with out of stock and discontinued products?
Keep the page live if the product is coming back, and say clearly when. If it’s gone for good, redirect to the closest equivalent or the parent category rather than letting it 404. Deleting pages that have earned links throws away the authority you paid for.
How much does ecommerce SEO cost?
Retainers start from £3,000 a month. Larger catalogues cost more because the technical work is heavier, not because the strategy differs. We scope against the number of categories and the state of the site rather than headcount, so you can see which parts of the fee are one-off fixes and which are ongoing.
Let’s look at your store
Send us your domain and we’ll come back with where your categories and products rank, where you are losing to competitors, and what is worth fixing first.
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