B2C SEO Agency
Higher volume, faster decisions. SEO for consumer brands whose customers compare and buy in a single session.
B2C buyers compare their options in seconds and usually buy from the first brand they find, so if that isn’t you, you’re already behind.
What we build
The work that turns searches into sales
Category and product pages that rank
Category pages win the broad searches. Product and service pages win the specific ones. We structure both so search engines know exactly which page answers which search. Our ecommerce SEO work goes deeper on catalogues and platforms.
Technical health at scale
Filters and product variants can create thousands of near-duplicate URLs, which is one of the most common problems on e-commerce sites. We keep search engines focused on pages that sell. Crawl time isn’t wasted on pages nobody can buy from.
Seasonal demand, planned early
Black Friday and Christmas searches peak at predictable points every year. We publish and optimise months before the rush, so your pages rank when customers start looking.
Rich results that earn the click
Product schema can show price and star ratings directly in search results. We implement it properly, so your listing stands out against marketplaces and larger retailers.
Traffic that converts
Visitors who leave at checkout cost you money. Our conversion team finds where people drop off and fixes the pages that lose sales.
Trusted by leading brands
Case studyKoibird
Read the case study Koibird. 294% increase in keywords, 41% more revenue.
A London fashion brand known for curated edits and bold seasonal collections, selling online and in-store. We combined technical fixes and landing page optimisation into one search strategy, refining content as the data came in. Site speed and mobile usability improved. Conversion tracking became far more accurate.
- 294%New keywords
- 41%Organic revenue
Shoppers decide in minutes. Search decides which shops they see, and every position is worth revenue.
Your customers have already compared you to the competition
Most consumer purchases start with a search, a video or a question to an AI assistant. By the time someone lands on your site, they have often seen your competitors and checked your reviews.
We make sure your brand appears at each of those moments, not only at the last click. Then we measure the results that matter, such as organic revenue and enquiries, rather than rankings for their own sake.
What else we do
Our expertise
Organic SEO
Keywords that map to money, pages that deserve to rank, and links that earn their place.
AI search
Being the answer ChatGPT, Gemini and AI Overviews reach for, rather than the site they scroll past.
Conversion
Traffic is only half of it. We find where the money leaks out of the journey and fix the page, not the theory.
Digital PR
Stories the press actually wants, and the links and brand mentions that follow.
Data insights
Dashboards built around your goals rather than the tool’s defaults, so you can see what search is doing to the business.
Social search
Your buyers search TikTok, YouTube and Reddit before they reach Google. We make sure you turn up there too.
Frequently asked questions
What makes B2C SEO different to B2B?
Search volumes are higher and decisions are faster. A B2C customer might search, compare and buy in one sitting, while a B2B buyer can take months. That means more competition for every search, and more reward for winning it.
Can we compete with Amazon and the big retailers?
Large retailers win broad terms through sheer authority. Specialist brands win the specific searches, where expertise and a better page beat a bigger name. Picking those searches is where most of the strategy goes.
How long before we see results?
Technical fixes can show within weeks because demand is usually already there and something is getting in the way. Content and authority work takes longer, and three to six months is a fair window. For Bathrooms by Design, organic leads rose 71% within three months.
What does B2C SEO cost?
Our retainers start at £3,000 a month. What sits inside that depends on the size of your site and how competitive your market is.
Do you work with Shopify and other ecommerce platforms?
We work across the major platforms, including Shopify and WordPress. If you sell online, our e-commerce SEO work covers platform-specific details.
Do you plan for Black Friday and Christmas?
Seasonal pages need to be live and indexed well before demand peaks. We plan peak campaigns months ahead and reuse strong seasonal URLs each year, so authority builds instead of resetting.
Do you also run PPC or paid social?
We’re a specialist SEO agency and don’t sell paid media. Every plan is built on earned visibility. If you already run paid campaigns, we work alongside that team so both channels support each other.
How do you measure success?
By revenue and enquiries from organic search. Rankings and traffic are useful signals, but we report on the sales and leads they produce.
Start with a free strategy session
We’ll look at what you rank for, where competitors are winning instead, and what is worth fixing first. No charge, and the findings are yours either way.
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